Interview with Paul Bailey CFRE

Director & Fundraising Strategist at Amplify Fundraising, Former Senior Account Director at Pareto Fundraising

The importance of using data to steer the fundraising strategy

Paul is motivated by passionate fundraisers. After returning from the UK, Paul worked with an impressive portfolio of NGO clients for Pareto Fundraising before starting his consultancy firm, Amplify Fundraising.

Interview covers:

  • Background story
  • Differences to fundraising in the UK compared to Australia
  • Most successful campaigns
  • Benefits and challenges of using an agency
  • Board member & CFRE
  • Fundraising strategy
  • Final piece of advice 
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