Interview with James Orton

Founder of Distil Data, Former IT & Data Manager at Unicef Australia

How to use Data Science to excel revenue for your charity

After starting out as Amnesty International UK’s Data Analyst, James moved to Australia where he created a data-driven culture at Unicef Australia. Since then James founded Distil Data where he uses data science methodologies to help fundraising teams achieve their goals.

Interview covers:

  • Background story
  • What is data science?
  • How data science helps fundraising teams
  • Examples of how data science has helped Unicef Australia for their appeals
  • Founding Distil Data
  • Data science in the future
  • Data privacy
  • Final piece of advice